Google Ranking by Site Speed

Video: Matt Cutts Gives More Caffeine Details, Talks Site Speed:

The second ingredient that Matt discussed is that of site speed. From the sound of it, speed is going to be a huge factor in SEO moving in to 2010. He says that a number of people within Google consider speed to be very important to the web, and they are considering if that should play a role in the rankings of websites in search results.

According to Cutts, speed hasn’t played a role in rankings in the past, but that may very well change. Watch the video for more details about Caffeine and Google’s resources for helping webmasters improve site speed.

What a terrible idea — I hope it doesn’t go through.

This idea optimizes against great User Experience (sites with great graphics+ajax load slower than HTML 2.0-sites), technological progress (libraries+frameworks are getting bigger as web apps do more) and content-egalitarianism (often the best sites are some lone wolf’s hobby on a shared host while corporates sites can afford fat pipes and dedicated metal).

google seo sitespeed Nov 19 2009